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Peter Schwartz - The Art of the Long View: Paths to Strategic Insight for Yourself and Your Company

Peter Schwartz - The Art of the Long View: Paths to Strategic Insight for Yourself and Your Company

Consumer Rating : Rating : /5
Price Range : $10.50 - $17.95

What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life - bottom-line numbers, for instance - but the intangibles: our hopes and fears, our beliefs and dreams. Only stories - scenarios - and our ability to visualize different kinds of futures adequately capture these intangibles. In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business. Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.
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Textbooks.com$17.95 Art of the Long View : Planning for the Future in an Uncertain World - Peter Schwartz - 9780385267328 - 0385267320
eCampus.com$10.50 The Art of the Long View



Art of the Long View : Planning for the Future in an Uncertain World - Peter Schwartz - 9780385267328 - 0385267320

Art of the Long View : Planning for the Future in an Uncertain World - Peter Schwartz - 9780385267328 - 0385267320


ISBN13: 9780385267328. ISBN10: 0385267320. by Peter Schwartz. Published by Random House, Inc.. Edition: 91
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The Art of the Long View

The Art of the Long View


What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life - bottom-line numbers, for instance - but the intangibles: our hopes and fears, our beliefs and dreams. Only stories - scenarios - and our ability to visualize different kinds of futures adequately capture these intangibles. In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the 'scenaric' approach, giving you the tools for developing a strategic vision within your business. Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.
more at eCampus.com
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